(This Paper was presented in the National Seminar “Technology, Innovation Management and Entrepreneurship Development” held from 11.06.2016 to 13.06.2016 at Madhav Institute of Technology and Science (MITS), Gwalior (India) -*Dr. S. Vijay Kumar Abstract : In the era of globalization, entrepreneurship development in the rural context is a challenge. According to 2011 Census 68.84% people are living in rural areas of India. People in rural areas suffer with unemployment, poor infrastructure facilities which may be solved with the development of the rural entrepreneurs. “ Rural Entrepreneurship can be defined as entrepreneurship emerging at village level which can take place in a variety of fields of endeavor such as business, industry, agriculture and acts as a potent factor for economic development”. But, these rural entrepreneurs are suffering with v